The Convergence of Television and the Web
It’s no secret the Television and Web are converging more and more everyday with sites like youtube and google video. Phones are getting thrown into the mix too with the addition of youtube content on the iPhone, but that’s a whole other post.
Since we are in the process of getting our own video web project Votisodes off the ground, I have taken a little more interest in this area of late. I was browsing through my DVR guide searching for future shows to record (to load up my queue since I can’t stand watching live tv w/ commercials anymore) and I came across a show that seemed interesting: i-Caught.
Last night (in between watching the Angels lose to the Red Sox) I got an opportunity to watch this new show on ABC. I was surprised to find this show was all about video that was uploaded to the net (not the other way around). The show immediately grabbed my attention starting off with a video I hadn’t seen even though it has almost 10 million views in 3 months: Battle at Kruger.
I obviously had to grab my laptop (while watching TV) and pulled up the website to investigate further. It’s ABC’s version of youtube where you can upload your own video and such. Watch, rate, with links to share and embed video, But… They have a TV show in PrimeTime to advertise it! Will a major broadcast company be able to out due viral sites like youtube by use of their mass media outlouts? Should we pitch our Votisodes project to Fox?
